Usefull marketing

Near my house there's a local newspaper editorial office.
They did a very simple, but usefull thing: just a board reporting cinemas movies and timetable... on the window.
It's an unrequested but useful service that influenced my opinion on that newspaper: they care about the community, and their interests.
It's quite astonishing to be still hitten by an action like this.
The local newspaper is: Reporter
My suggestion is: update that board! thanks.